How Not To Screw Up At Work

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Looking back over the jobs that I have had ever since I started working, I can see some valuable lessons learned. I learned some things from some very wise people, and I learned alot of things the hard way, because I was hard-headed. So I was asked the other day by some college students what […]

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Small Talk: The New Sales Pitch

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Selling is not easy. Every successful salesman has their own formula, their own secret. And certain things work for some, and not for others. I have a good friend named Michael Angelo Caruso who is an established expert on selling, and he has trained thousands of people over the years on the art of selling. […]

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5 Ways To Manage Your Business On Social Media

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So you jumped into social media with various networks, and you are overwhelmed.  Am I right?  You were pretty excited in the beginning but now that the firehose that is social media is hitting you in the face, you need some way to save you from drowning. Here are 5 ways that you can get […]

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5 Reasons They Aren’t Liking Your Facebook Page

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You may have noticed over the past couple of months that in addition to the number of likes on your page growing at a slower pace than before, the number of people commenting, liking, and sharing your Facebook page content has gone down.  It’s happened to me.  It’s happened to everyone.  These are strategic decisions […]

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Using Your Smartphone For Business

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For better or worse, my smartphone is an extension of just about every aspect of my life, including my business. It’s my camera, my communications lifeline, my calendar, and my organizational tool. And I am sure many of you would say the same thing. So I wanted to share with you how I use my […]

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Surprise them

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One of my favorite snacks as a kid was Cracker Jacks. The reason was simple…. there was a prize inside. Same deal with cereal boxes. My brother and I would pick the ones that had a prize inside because, well, we just couldn’t get enough of secret decoder rings and fake tattoo stickers. Toys in […]

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Your 2013 Gameplan… 4 steps to success

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So you’re getting ready to make some new year’s resolutions, right? Or maybe you already have and you are waiting to finish off that pumpkin pie before starting your gym membership up again next week. Well, I want to encourage you, if you haven’t already, to start planning your social media and Internet marketing outreach […]

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Steve Holt on ‘Dialogue’ – EPlusTV 6 (Video)

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I was fortunate to be asked to to appear on the Dialogue show on Jackson Energy Authority’s Internet television station called EPlusTV6.  We had 30 min. to talk about the right and wrong way to engage in social media. Here are all 3 segments of the show. I would love to hear what you think […]

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The Grass Is Greener Where You Water It

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A few months ago I was helping one of my clients with their marketing outreach.  We talked a great deal about their social media outreach and where it fit in their overall marketing plan.  We had spent a great deal of time over the past year revamping and updating their look on all their social […]

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Five Guys Marketing

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There is an ongoing debate between me and some of my family and friends.  I am convinced that Five Guys makes the best burger, like ever.  Others are convinced that you can get a better burger at In-N-Out, or at a restaurant.  Sorry guys, but I have had those other burgers, and you just can’t […]

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Let Them See Your Passion

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I recently attended a choir concert of one of my kids. It was a pretty big affair, with a choir of about 200, and the choir conductor was an African American gentleman in black tie and tails who appeared to be soft-spoken and genteel. Until the music started. The first song out of the gate […]

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The Better Angels of Our Nature

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The upcoming movie about Abraham Lincoln has caused me to think about the things he said and did that made him one of the greatest, if not the greatest, presidents in history. At Lincoln’s Inaugural Address in 1861, with the drums of war beating stronger by the day, he closed his address pleading for everyone to listen […]

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How To Get 100% Of Your Facebook Fans To See Your Posts

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It is still surprising to me how many folks don’t know that Facebook does not show your page posts to 100% of your fans. I can see mouths dropping all over the place. Yes, it’s true. On average, Facebook only shows your posts to about 16-20% of your fans. How does it determine who sees […]

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The Community Net

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(larger image below) I am involved in my community. What that means is that I participate in and associate myself with numerous organizations in my community that do different things. I am a member of business organizations, a civic club, and a church. I have coached ball teams. I have taught at the local college. […]

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The Butcher, The Baker, & The Milkman

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Once upon a time, Bob and Susan went to Vegas.  Now, they didn’t go together but they met each other there.  And it was love at first sight. They fell in love, found Elvis, and got married in less than 48 hours.  Now, even with my small wisdom about relationships and marriage (and I emphasize […]

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Generation C: The Future Of Your Business

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I am a member of Generation X. Every time I say that it kinda feels cool, like I am a member of some underground rock band, right? Gen Xers are those who saw the birth of the personal computer generation and video games. Now, you have probably heard of Generation Y, which is a group […]

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Eating Salad With A Spoon

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Around my house each of my family members has some odd eating habits. I am sure you can relate, right? Several of my kids could eat barbecue sauce on just about everything.  They love it. When my wife cooks peas, she loves to drink the pea juice afterward.  It turns my stomach just thinking about […]

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The Power of Connection

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$42.18. That was the price of the meal that we shared, but that was a small price to pay for what I actually got. We’ve all been there.  The business dinner that you really don’t want to go to but you feel obligated to go to it, or maybe even required to go.  The forced […]

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7 Twitter Search Tricks

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In case you haven’t heard, Twitter is the greatest business development tool in history. Says who?  Says me. Back in June I posted an article about my 7 favorite Twitter tools, which turned out to be a pretty popular post. And I also wrote an eBook about Twitter, in case you are interested in things […]

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Social Media for Non-profits

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I was recently asked by a personal friend of mine whose name begins with Rick Herron (@rick_herron) for some advice on using social media for non-profits, and it occurred to me that I have never written anything specifically for that industry. There are many folks out there who are doing fantastic work with non-profits and […]

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