I talk quite a bit about location-based services, especially Foursquare. I have been using Foursquare on a personal basis for over 15 months now and I am an avid user and proponent of the check-in in general. I also regularly consult businesses on using Foursquare to engage customers, so I thought I would share my […]
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I have heard this from many of my friends and colleagues… “So what’s the big deal about these check-in things? Seems like a waste of time to me.” I am a big proponent of the mobile check-in, so I often find myself on the defensive trying to convince folks that check-ins really do matter. So […]
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