Guides
It’s tough sometimes to find useful information about how to do something. Here are some resources that you can use as you develop your social media outreach.
Google+ | Facebook | Foursquare | YouTube | Twitter | LinkedIn | Pinterest | Instagram
Social Media Examiner – Top Google+ Tools and Apps
A simple guide to Facebook Advertising options
Social Media Examiner’s Guide to Facebook Advertising
How To Avoid and Prevent Facebook Spam
Facebook’s Guide to Check-in Deals
Steve Holt’s ‘The Facebook Guide for Small Business’ (shameless self-promotion)
How to poll your Facebook fans
How to set up a Foursquare Special
How to start marketing on Foursquare
The 10 Things You Need To Be Doing On Foursquare Right Now (from Steve’s blog)
Four ways small business can use YouTube
5 YouTube Marketing Mistakes Committed by Small Business
Mom, this is how Twitter works
Real-time Twitter search using Twazzup
Mashable’s Beginner’s Guide to LinkedIn
Official new user starter guide
The Ultimate Guide to LinkedIn on about.com
How To Optimize Your LinkedIn Company Profile for Recruiting
The Ultimate Beginner’s Guide to LinkedIn
26 Tips For Using Pinterest For Business
The Ultimate Guide To Mastering Pinterest For Marketing
5 Ways To Create Shareable Pictures For Your Business
6 Tips For Using Pinterest For Business
6 Ways To Drive More Pinterest Engagement
7 Pinterest Tips for B2B Companies
6 Pinterest Tips From Power Users
Mashable’s Beginner’s Guide to Instagram
Getting started on Instagram (Instagram Help Center)
26 Tips for Using Instagram For Business
Just plain good advice:
4 Innovative Ways To Use Web Video for Small Business
4 Inspiring Small Business Video Successes
How The Pros Measure Social Media Marketing Success
6 Common Email Marketing Mistakes
14 Best Practices for Long-Term Social Media Success
How To Get Started With Photoblogging
Top 5 Mistakes To Avoid On Your Company Blog
Six Effective Social Media Strategies For Small Business
6 Smart and Effective Email Marketing Tactics
How To Start Marketing With Hootsuite (I use this tool daily… love it!)
5 Tips for Maintaining Brand Consistency Across Social Media
How To Add Social Sharing Buttons To Your Website
How To Get the Most Out Of Google Adwords
4 Tips For Creating a Podcast For Your Small Business