My head told me one thing, and my heart told me another. It was that pivotal moment when you have to decide who will win… your head or your heart. We have all been there, and you can probably chime in with examples from both your personal life and your business. And I’ve made the […]
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One of my clients makes candy. Really good candy. The colors of their logo, which has been their logo for around 40 years, are green and pink and are pretty distinctive. And their signature candy is made in those signature colors. A few months ago they showed me their latest venture… the candy bus. They […]
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