Twitter

Use Twitter Like A Boss

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It was July 2nd, 2007.  That was that day I joined Twitter and my life changed.  Well, perhaps I am over-exaggerating because it wasn’t that dramatic.  But looking back I can see now what a game-changer Twitter would be.  I still believe that Twitter is the best business-building tool ever created, if you are willing […]

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Twitter: The Greatest Business Development Tool Ever Created

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I kept hearing about it and quite frankly, was a little annoyed by all the hype.  You know what I mean, like when you hear that same song over and over again on the radio? Eventually you get fed up with it and start to just make fun of it. That’s what happened with me […]

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5 Ways To Manage Your Business On Social Media

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So you jumped into social media with various networks, and you are overwhelmed.  Am I right?  You were pretty excited in the beginning but now that the firehose that is social media is hitting you in the face, you need some way to save you from drowning. Here are 5 ways that you can get […]

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7 Twitter Search Tricks

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In case you haven’t heard, Twitter is the greatest business development tool in history. Says who?  Says me. Back in June I posted an article about my 7 favorite Twitter tools, which turned out to be a pretty popular post. And I also wrote an eBook about Twitter, in case you are interested in things […]

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When They Venture Into Your World

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Last week I shared about what you need to do when you venture into your customers’ world. This week I reverse it and share with you what you need to do when they visit you. You know stores that you really love to go to. And you also know stores that you hate going to. […]

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Venturing Into Their World

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Several weeks ago we had a get-together over at my house for many of our friends. It was a great night of visiting with friends, laughing, eating, and socializing. I think we need that every once in awhile because it seems the more technology we have that ‘connects’ us, the more we disconnect from opportunities […]

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My 7 Favorite Twitter Tools

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In the spirit of full disclosure, I have a new book about Twitter coming out soon which is available for pre-sale in my online store, so forgive me if I trip over myself mentioning it to you. While piecing together the final chapters over the last couple of months, I have had the opportunity to […]

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SoLoMo: your new best friend

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So when was the last time you used your phone to look up a good place to eat? How about the last time you used your phone to check prices on a product while you were standing in a store aisle? Or perhaps you checked on movie showtimes on your phone while sitting in the […]

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Shhh…..My Secret List

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“Steve, how do you know all the stuff that you know?? It’s amazing!” I hear this all the time, and of course I am flattered when I hear that. Well, I have a little secret…. shhhh… don’t tell anyone. I’m not that smart. I just know where to go to learn from people alot smarter […]

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Listen first

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At a conference this past week I was fortunate to speak to lots of great people about their social media outreach. There are many well-intentioned organization/business owners out there who really do want to connect with their customers/constituents using social media, but they don’t know where to start. To me, that’s the easy part and […]

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More ‘you’, Less ‘me’

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I say this all the time… ‘talk about others 10 times more than you talk about yourself’. And that is more true now than ever. I may have heard that from Chris Brogan or some other thought leader in the social media space, but it just makes good common sense regardless of who said it. […]

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My Boss Is An Idiot, So Now What Do I Do?

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Leadership flows downhill.  Well, that’s how it is supposed to be.  Yes, there are instances when the boss is an idiot and the real leaders are somewhere below in the hierarchical tree.  But that is the point of this post in talking about social media strategy. Whether the organization is big or small, if the […]

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Would Jesus be on Facebook?

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I have thought about this often.  For many years I have discussed and listened to the novel idea about whether Jesus would be a democrat or republican in today’s society, and as you can imagine it stirs passion among many.  So I thought, why not place Jesus under the glaring white hot light of that […]

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