{"id":1480,"date":"2011-11-28T21:59:13","date_gmt":"2011-11-29T02:59:13","guid":{"rendered":"http:\/\/steveholt.com\/home\/?p=1480"},"modified":"2019-05-06T13:06:40","modified_gmt":"2019-05-06T18:06:40","slug":"social-media-guilt","status":"publish","type":"post","link":"https:\/\/steveholt.com\/home\/?p=1480","title":{"rendered":"Social Media Guilt"},"content":{"rendered":"

I read a fantastic article the other day by Stephen Chapman over at ZDNet entitled ‘Social burnout: I am officially sick and tired of chasing social platforms<\/a>‘. I gotta be honest and say that I have almost reached that point. Actually, I might already be there. I live this stuff every day, so I know how frustrated business owners get trying to figure out what they should be doing. They know they should be doing something.\u00a0 Heck, I yell at them all the time telling them that they need to be doing something! But the reality is that it can get overwhelming at times.\u00a0 Especially now.<\/p>\n

With the introduction of Google+ and Google+ Pages, my workload increased overnight.\u00a0 Or I guess I should say, my guilt increased overnight?\u00a0 Guilt?\u00a0 How could social media cause me to feel guilty?<\/p>\n

Well, I have to help people with these things.\u00a0 I have to know the answer, or at least be able to find the answer.\u00a0 And I can’t do that unless I know what I am doing.\u00a0 So when Google+ and Google+ Pages came out I had to jump in and figure it all out. And then I felt compelled to contribute content to yet another social network, so that I can demonstrate how it’s done and why businesses should do the same thing.<\/p>\n

And that pushed me over the same edge that Stephen Chapman went over. I was already struggling creating content and engaging with my networks on blogs, Facebook, Facebook Pages, Twitter, LinkedIn, YouTube, and Foursquare. Now I had to add another couple ‘must have’ social media tools to the list. Now my engagement activities are starting to wear thin as I struggle to keep things interesting and engaging without being boring or seeming like I am pushing too hard.<\/p>\n

I have guilt for not being more interesting. I have guilt for not doing more on all my networks. I have guilt for encouraging small business owners to do these things because I know that some of them are going to get overwhelmed, if they aren’t already.<\/p>\n

It’s only natural that I should feel guilty, right? Does anybody know if they make a pill for this?<\/p>\n